UK Travel Industry Experience
Our team has worked in the UK travel industry since 2000 (the days of Viewdata and Teletext advertising) and in that time they have worked for some of the biggest names in the UK travel industry including the Vertical Travel Group (creators of Viewdata and TARSC) as well as written articles for the UK travel trade, The TTG (Travel Trade Gazette) and Travel Weekly magazines.
UK Travel Agency Experience
Our team has worked for some of the largest independent ABTA and ATOL licensed travel agents in the UK including Flightline, Flightsavers and CheapHolidays.com and we've overseen the design, development, deployment, marketing and brand image of over 250 UK travel websites including flight only, holidays, city breaks, cruises, car-hire, travel insurance and private villa websites.
UK Travel Start-Up Experience
Our team has worked on new and fresh UK travel start-ups since 2011 that have been popular with UK holidaymakers and the team have gained the start-ups extensive travel trade press and media cover at launch in travel trade magazines and on travel trade websites through a combination of on-page technical SEO, digital marketing, branding and UK travel industry contacts.
Increase Your Website Visitors
By increasing your website's organic rankings in the SERPs of Google you will bring more qualified visitors to your website that you then have a good chance of turning into long-term paying customers. As studies suggest that “71.33% of searches resulted in a Page 1 Google organic click.”
Reduce your PPC Advertising Spend
Are you spending a lot of money on Google Ads? You can reduce your spend and reliance on PPC advertising by increasing your website's organic search engine rankings as recent studies indicate that only 15% of all search engine traffic goes to the Google Paid Ads at the top of the SERPs.
Reduce your Bounce Rate
By using SEO on your website to better serve your customer's needs your Bounce Rate will go down. The average Bounce Rate for a travel website is around the 50.65% mark, any more than that and you are losing customers, normally due to your websites appearance and navigation.
Search Engine Optimisation (SEO)
Our search engine optimisation (SEO) service starts with a complete and comprehensive SEO audit of your travel agency or travel start-up website by an experienced travel marketer who will produce a report of everything they find that could be improved through technical SEO.
PPC Ad Management
Our PPC ad management covers both Google Ads and Bing Ads and starts with a complete and comprehensive PPC audit of your current PPC campaign setup, budget and travel keywords to see where money can be saved without reducing the amount of click throughs and conversions.
Travel Content Creation
Our travel content creation service can create unique and engaging content for your travel agency or travel start-up such as holiday guides, destination guides, travel tips and advice, FCO advice and travel blog content like the latest travel news for british holidaymakers.